Email Sending

Email Automation Builder

Build conversion and onboarding journeys with dynamic trigger sequences.

What this page explains: Creating welcome sequences, onboarding funnels, and trigger rules.
Who should use it: Growth marketers and product managers building user journeys.
Related MailSend feature: Workflow automations, triggers, delay rules
Common use cases: Welcome campaigns, trial-to-paid sequences, winbacks
Related docs: Campaigns, Webhooks, Introduction

Create powerful customer onboarding funnels, automated trial sequences, and retention campaigns using the MailSend Automation Builder.

Each journey is built out of three simple nodes:

Node Type	Example	Usage
Trigger	User joins trial plan	Initiates the customer journey.
Delay	Wait for 2 days	Holds execution to avoid overloading subscribers.
Action	Send onboarding email #2	Dispatches transactional template logs.